The Bandwagon Effect

Posted by: Nick Spalding Category: Lead Generation

It’s a natural tendency for humans to copy one another, even without realising it — we like to be a part of tribes and social communities. So when we notice our social circle is doing one thing, we tend to follow suit. One great way to make an offer more valuable is to show that other people are participating in that offer.

Proof in Numbers

When possible, a great way to indicate how awesome an offer is is to mention the number of people who have purchased, downloaded, signed up, or donated.

Just make sure your claims are not only true, but believable.

This is an excerpt from our eBook: ‘Lead Generations, Tips, Tricks and Ideas’ available to download here.

Download Here

Provide us with a few details, just so we know you are not a bot, and a download link for your copy of our e-book will be automatically emailed to you.

Get in Touch:

If you’d like your lead generation strategies to work better for you, get in touch.