We're pretty sure you've heard of the rule “keep it simple, stupid.” - the same applies to landing pages. A cluttered page means a distracted visitor. Be brief and to the point; It’s in the offer itself where you give more information...
In addition to your headline, include a brief paragraph explaining what the offer is, followed by a few bullet points outlining the benefits of the offer.
And that's it!
This is an excerpt form our eBook - Lead Generation - Landing Pages that Convert.You can download it today for a deeper insight into some of the simple differences that make the difference between a landing page converting regularly or not at all.