Our Top 5 Favourite Features of Hubspot Sales and Marketing Hubs

When it comes to managing sales and marketing activities, HubSpot is an increasingly popular choice among businesses of all sizes. It is an all-in-one platform that helps companies automate their sales and marketing operations for better results.

HubSpot Sales and Marketing Hubs offer several features that are designed to help businesses streamline their processes and achieve growth. In this blog post, we will discuss our top five favourite features of HubSpot Sales and Marketing Hubs that can help boost your business.

1. Sequences

One of the most significant advantages of HubSpot Sales Hub Pro is the Sequences feature. Sequences automate your sales outreach by scheduling a series of personalised follow-up emails for your prospects. By setting up sequences, you can save time and be more efficient with your sales activities. You can also track the effectiveness of your outreach efforts with detailed analytics to help improve your sales process continually.

We love it because of the  the ability to scale up your sales outreach, even for small sales teams.

2. Sales Documents

HubSpot also allows you to centralise your sales documents, such as pitch decks, brochures, proposals, and contracts. This feature offers consistency in branding and messaging, making these documents easier to share with your team and your clients.

You can also track engagement with your sales documents and identify which pages and sections are working best for your prospects.

3. Landing Pages

A well-designed landing page is crucial for converting your visitors into leads. HubSpot's landing page features help you create custom landing pages with ease. It offers an intuitive drag-and-drop interface that allows you to add, edit, and rearrange elements to your heart's content.

With HubSpot's smart content feature (CMS Pro, Marketing Pro), you can personalise your landing pages based on the user's device, location, or referral source. This allows for more targeted messaging and better conversion rates.

Hubspot landing pages are fully customisable, easy to launch and can match your current brand through custom HTML coding and CSS styling.

4. Automations

HubSpot's automation capability (Pro Hubs) is a powerful tool that simplifies your daily administrative tasks and saves you time. You can set up automations to tidy up your data or trigger automatic actions based on user behaviour.

For example, you can automate your lead nurturing campaigns, set up automatic email campaigns, and even notify your sales team when leads are ready to be contacted.

5. Meetings

The meetings feature in HubSpot allows customers and web visitors to book appointments directly with your team, eliminating the back-and-forth communication that can delay the sales process.

You can create different meeting types and customise availability based on individual team member schedules. This feature also integrates with your calendar, so you can manage your appointments from a central location.

This feature will save you and your teams hours every month in unnecessary emails and calls.

Summary

These are our top five favourite features of HubSpot Sales and Marketing Hubs. With Sequences, Sales Documents, Landing Pages, Automations, and Meetings, businesses can achieve growth by streamlining their Sales and Marketing operations.

Hubspot offers a powerful all-in-one platform for managing the entire customer journey, from attracting visitors to converting leads and closing deals. By leveraging these features, businesses can increase efficiency and productivity while spending more time creating valuable content and engaging with customers.